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Young unmarried males spend on bikes
Bloomberg UTV News Desk
Published on Thu, Nov 26, 2009 at 17:27 IST

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MUMBAI: Young unmarried males are most likely to spend on two-wheelers over the next six months, according to Boston Analytics’ Vehicle Purchase Intentions Report.

The report found that, the demand is coming from young unmarried males in the age group of 18-35 years. With almost all two wheeler companies reporting a growth in sales in October 2009, the demand for these vehicles depend significantly on consumers’ comfort in borrowing money.

The report also suggests that those who believe that interest rates are likely to decrease in the future express greater optimism regarding purchasing a vehicle. Similarly those who feel more comfortable borrowing money in the future express greater optimism regarding purchasing a vehicle than others.


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